Business Valuation, Sell or Buy a Business, Exit Planning


Business Valuation

Business valuation for small and mid-market businesses. 

Credential: Master of Entrepreneurship

Business Sale and Purchase

Bruce McGechan advises sellers and buyers on selling or purchasing businesses.

Sellers: advising private mid-market businesses on the sale of their business from preparation through to sale completion.

Buyers: advises private equity firms, corporates and individuals on finding and purchasing private mid-market businesses.

Credential: Certified M&A Advisor (Alliance of M&A Advisors), Licensed Agent REA 2008.

Exit Planning

Application EPI’s Value Acceleration Methodology©. In the first instance the Enterprise Value Assessment of business value, attractiveness and readiness. 

Credential: Certified Exit Planning Advisor (Exit Planning Institute), Master of Entrepreneurship.

Certified M&A Advisor
Alliance of M&A Advisors

Bruce McGechan, CEPA, M.Entr., BCA

Bruce McGechan

Bruce McGechan is the founder and managing director of Fealty Exit Planning and M&A. He is an experienced entrepreneur, company director, M&A advisor and CEPA Value advisor. He is a New Zealand thought leader for exit planning and business sales.

Bruce is a Certified Exit Planning Advisor (CEPA, EPI), Certified M&A Advisor (CMAA, AMAA) has a Master of Entrepreneurship (Hons, Otago) and BCA (Accounting, Victoria). Bruce is a licensed agent (REAA 2008) for the purposes of selling businesses.

Bruce built his career at Fletcher Challenge, DB Breweries and Vodafone. He has been involved in the tourism and wine industries including directorships and new ventures. He has been advising business owners on organic and acquisition led growth since 2010. During that time he has worked for an international Spanish M&A firm and an Australasian M&A firm.

Bruce appraises business values, advises and executes exit plans, raises equity and debt, and sells exit ready businesses.


The Curious Kiwi Capitalist


Selling a New Zealand Business with "No Regrets" by Bruce McGechan

Selling a New Zealand Business with “No Regrets”: through using Exit Planning to sell the Asset that makes up most of your Wealth.

Selling a business isn’t a transaction. It is the start of the next stage of you and your spouse’s life. It is the wealth that will help you achieve a successful retirement.

And yet 4 out of 5 businesses do not sell. Of those that do sell, 75% of business owners profoundly regret their exit 12 months later.

The business sale process is broken. Not just in New Zealand but around the world. In the US, a new process has been developed called exit planning. This process maximises the business value, and financially and personally prepares the business owner and family for retirement.

This book applies this Exit Planning Institute process to NZ business. It has two parts:

1) Exit Planning that prepares the business for sale and

2) The business sale process.

It also explains Valuation and the other Exit Options including Management Buyout, Family Transfer, Private Equity and Recapitalisation.

It is the book every business owner should read before they exit their business.

McGechan, B.A. (2021) Selling a New Zealand Business with “No Regrets”: through using Exit Planning to sell the Asset that makes up most of your Wealth., New Zealand: Mobile Language Ltd. ISB978-0-473-55860-4.

In the News

Why banking on a business sale could prove disastrous for your retirement.
By Tamsyn Parker, Money Editor, NZ Herald.

“Many business owners who plan to cash up to fund their retirement are setting themselves up for disaster, an expert in business sales is warning.

Bruce McGechan, an entrepreneur and business exit planning expert, says four out of five small to medium-sized businesses don’t sell leaving many who have their wealth tied up in the business struggling to fund their golden years.”

Read more here:

Exit Planning Basics Video

In this 35 minute webinar of Bruce McGechan introduces some of the basics of exit planning including business sale problems, business value, the gaps and the exit planning methodology.